Defining Infographics

Infographics: Visual representations of information, data or knowledge. Infographics are a very useful tool, especially in this generation, where it seems like attention span doesn’t go so far unless presentations spark human interests. An… Continue reading

Guard your reputation

   Whether one is in Public Relations, marketing, or any form of business, reputation can make or break someone. We have all seen it in elections, in the media with movie stars, music… Continue reading

Watching your stats

In WordPress under your Dashboard you can view your “stats,” this is what tells one how many views they have had on each post, and what date those views occurred. This can be very… Continue reading

Can Miami Heat rise to the occassion?

It’s no secret that the hype is there, but can the Miami Heat pull it off? Can they surpass all the rumors, the blood-thirsty media, and critics across the board? At the beginning… Continue reading

Watch your mouth

Kevin Garnett is known for his trash talking, and slightly quick temper/attitude on the court. Recently on ESPN and many sports/news channels there has been hype around the latest issue/confrontation involving Garnett and… Continue reading

Corporate Responsibility (notes)

What is? -Corporate responsibility means meeting the expectations of stakeholders; it goes beyond philanthropy and legal compliance. In business terms/responsibilities: Managing and mitigating risks Protecting and enhancing reputation, brand equity and trust Attracting,… Continue reading

Corporate Responsibility

What is Corporate Social Responsibility? -Also known as Corporate Responsibility, corporate conscience, corporate citizenship, responsible business, or corporate social performance, is a form of corporate self-regulation integrated into a business model. Maintaining support… Continue reading

Crisis Communication (notes)

What is a crisis? -A crisis is a non-routine event that risks undesired visibility that in turn threatens significant reputational damage. Companies need to be prepared in two ways for crises: They need to… Continue reading

Crisis Communication

Crisis communication is something every company/business should be well prepared for, and expecting in most cases. No matter the size of a business a crisis can always take place, and if not handled… Continue reading

Using Podcasts in PR/Marketing to your full advantage

Many students don’t realize the great benefits of having Podcasts at their fingertips. For this blog post though, I will be specifically discussing PR Podcasts and how one can use them to their… Continue reading