Finding and making news

  -A major purpose of many Public Relations programs is to provide information to the media in the hope that it will be published or broadcast. -The resulting coverage is called publicity. -The… Read More →

What is a Newsworthy Story?

Writing a newsworthy story may seem like an easy task, but when it comes to reaching out to multi-cultural audiences and various viewers, you simply have to get their attention, and keep it… Read More →